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羽生田慶介 オウルズコンサルティンググループ 代表取締役CEO
羽生田慶介 オウルズコンサルティンググループ 代表取締役CEO

PROFILE プロフィール
PROFILE プロフィール

Keisuke Hanyuda

Managing Director / CEO
After working at Trade Policy Bureau of Ministry of Economy, Trade and Industry (FTA negotiations / ASEAN region), Canon Inc. (Corporate Planning / M&A), A.T. Kearney Japan (Strategy Consulting) and Deloitte Tohmatsu Consulting LLC, (Executive Officer / Partner), Hanyuda established Owls Consulting Group, Inc. in 2020.

He has worked to solve the global social issues by initiating a tri-sectoral approach with the government, cooperations, and NGOs/NPOs. He has been engaged in numerous Rulemaking and Strategy projects in the public and private sectors for over 10 years and is one of the opinion leaders in the regulatory field in Japan.

With his profound knowledge and extensive consulting experiences, Hanyuda has focused on leading the field of regulatory and rulemaking strategy involving both public and private sectors.

< Major Public Positions >

  • Temporary Expert Advisor, Minister’s Secretariat, Ministry of Economy, Trade and Industry (2021/2022)
  • Deputy Director / Visiting Professor, The Center for Rule Making Strategies,
    Tama University Graduate School
  • Director, Ethical Association
  • Director, Certified NPO Fairtrade Label Japan
  • Director, Certified NPO ACE
  • Member of “Model Change Nippon”, Temporary Private Administrative Research Committee

< Government Commissioners, etc. (excerpts) >

  • Chairperson of “Study Group on Standards Strategy for Japan”, Cabinet Office, Japanese Government
  • Member of “Society 5.0 Standardization Promotion Committee”, Ministry of Economy, Trade and Industry
  • Member of ” Future Vision Study Group on Autonomous Mobile Robot”, Ministry of Economy, Trade and Industry
  • Member of “Study Group on Rule Making Strategy for Marine Biodegradable Plastics”, Ministry of Economy, Trade and Industry:
  • Member of “Study Group on New Standards and Certifications”, Ministry of Economy, Trade and Industry
  • Member of “Study Group on the Digitalization of Trade Sector”, Ministry of Economy, Trade and Industry
  • Member of “Study Group on Rules of Origin”, Ministry of Economy, Trade and Industry
  • Member of ” Study Group on Global Energy Service”, Agency for Natural Resources and Energy
  • Screening Committee Member of ” Rule Making Projects for Social Problem-Solving”, JETRO
  • Member of “Study Group on Overseas Business and JETRO Business in the Age of SDGs”, JETRO
  • Member of “Study Group on the Commissioned Project for the Urgent Measures of the Creation of Global Production Areas”, Ministry of Agriculture, Forestry and Fisheries of Japan
  • Trainer of “International Rule Making, Standardization and Certification Training”, Ministry of Economy, Trade and Industry
  • Trainer of “Subcommittee on Increasing International Competitiveness”, Research Commission on Intellectual Property Strategy, Policy Research Council, Liberal Democratic Party, Japan
  • Trainer of “Diplomacy Academy Program”, National Graduate Institute for Policy Studies

< Publications, etc. (excerpts) >

  • “An Introduction to Business and Human Rights for All Business People”, Nikkei Business Publications, Inc.
  • “Comprehensive FTA Guideline to Increase Corporate Profit “, Nikkei Business Publications, Inc.
  • “Best Scenario Planning”, Co-author, TOYO KEIZAI INC.
  • “Rule Making Strategies to Win in the Global Market”, Co-author, Asahi Shimbun Publications Inc.
  • “Keisuke Hanyuda’s Trade Seminar”, Series of Nikkei Business Online
  • “Extra Lessons on Trade”, Series on Nikkei Business Online
  • “Future Prospects for Trade”, Series of JBpress (Japan Business Press)
  • “Human Rights Violations That Can Destroy a Company”, Series on Diamond Online

< Seminars (excerpts) >

  • “Seminar on Rule Making Strategy for Successful Business”, Ministry of Economy, Trade and Industry
  • “Seminar on Guidelines for Respecting Human Rights in Responsible Supply Chains”, the Ministry of Economy, Trade and Industry
  • “Hiroshima Tokyo Session on Conflict and Supply Chain – Based on Fair Trad”, Hiroshima Business Forum for Global Peace
  • “International Affairs Webinar on The EU’s Ambition as a Global Rule Maker: Japan’s Course from a Rule Making Perspective”, Center for the Promotion of International Economic Cooperation (CFIEC)
  • “Seminar on Shifting Trade Agenda and New Management Measures – The Future of TPP, Economic Security, Business and Human Rights, etc. “, International Chamber of Commerce (ICC)

< Media Appearances (excerpts) >

  • TV Tokyo – Nikkei News Morning Plus FT
    • “Focus on Foreign Exchange Law Reform”
    • “RCEP Enters into Force, Trade Issues, Facing China”
    • “Japan-U.S. Summit and Japan-U.S. Trade Agreement”
    • “Human Rights’ Emerging as Management Risk”
    • “Business and Human Rights, Fair Trade”
  • TV Tokyo – Nikkei News Plus 9
    • “Digital version of TPP “DEPA” begins. Will it accelerate the digital hegemony battle between the U.S. and China?”
  • NHK – Good Morning Japan
    • “Human Rights Risks Looming for Small and Medium Enterprises”
  • TED Talks
    • “TRANSFORMATION in Environmental Issues”

< Educational background, etc. >

  • BA in Liberal Arts, International Christian University (ICU)
  • Registered SME Management Consultant
  • Selected as one of Forbes JAPAN’s “30 Powerful Rule Makers” (2022)

MESSAGE 代表者メッセージ
MESSAGE 代表者メッセージ

Owls Consulting Group is a partner to all organizations moving forward with their mission.

With the global situation going under significant changes, the definition of “value” is shifting in both global business and our lives and the global competition based on GDP (Gross Domestic Product) or Q (Quality) C (Cost) D (Delivery) is no longer applicable nor desirable for us.

Even when we have already realised that raising our standard of living does not necessary lead to our wellbeing and happiness, “economic rationality” still is crucial for the business and civil sectors.

Corporations, governments, academic institutions, and the social sector (NPO/NGO) must come together to generate collective value and mutually enhance each other in order to solve societal issues and build significant businesses. This will be the way to redesign a new “economic rationality.”

In these unpredictable, unprecedented times, Owls Consulting Group will continue to stand as a professional group that leverages intelligence, takes a panoramic view to structurally understand challenges with the deep understanding of rules and technology, and embodies competitive strategies when necessary.

Owls Consulting Group will always stand alongside our clients.

Keisuke Hanyuda
Managing Director / CEO
Owls Consulting Group, Inc.